So we ’re really doing this , huh ?
Seattle is getting a hockey team , which is great ( now bring in back the Sonics , you monsters ) . While the team does n’t have a name yet , the arena they ’ll be playing in next time of year does . Because Seattle is a fellowship town , Amazon of course purchase the constitute rights . And it decided to name it … Climate Pledge Arena . Climate . Pledge . Arena . You know , after Amazon ’s commitment to go carbon neutral by 2040 .
This is the biggest disaster in Seattle sports since Russell Wilson threw a goal - business line pick in Super Bowl XLIX ( go Pats ! ) . When the scene of action name and mockups were harbinger on Wednesday , reply ranged from “ is this existent ? ” to “ is this the Onion ? ” to “ I ’m still processing the initial news . ”

Image: NHL Seattle (Twitter)
Amazon has made an increasingly concerted endeavour to work up some clime bonafides . But much of it has been PR , and the bowl is a prime model . The niggling things the domain willreportedlydo the right way — no single - use plastic , countervail expelling , zero - emissions Zambonis ( ! ! ) — are genuinely nerveless , assuming there are no loopholes . The big , glowing logotype will rise above Seattle ’s Queen Anne neighborhood to attend to as , according to Amazon CEO Jeff Bezos’Instagram post , a “ veritable reminder of the urgent need for climate action . ” Specifically , Amazon ’s clime action plan , which iswholly poor .
receive to the first net zero carbon certified sphere in the world.@amazon,#NHLSeattle&@oakviewgroupare excited to announce a partnership to name our future home Climate Pledge Arena & utilize our political platform to take action against climate change →https://t.co / BrbV4rDOOOpic.twitter.com / I6FBf1euIK
— Seattle Kraken ( @SeattleKraken)June 25 , 2020

Which , OK , but also like … it was 100 degrees Fahrenheit ( 37.8 stage Anders Celsius ) inSiberia this weekend . It ’s fairly damn clear we need climate action , and amajority of Americans make out it ! degrade the fact that the biosphere is suffocating at the hands of rapacious pot like Amazon by ferment it into a chintzy branding exercise ai n’t it .
possibly it ’s Amazon that could use the reminder . For all the PR about the arena name and the pledge , the ship’s company find out its own emissionsrise 15 percentlast twelvemonth . Itfired workerswho spoke out about climate justness and protecting warehouse workers . It leases swarm computing and automobile learning software tofossil fuel companies , most recently getting the company behind the Keystone XL Pipeline totransition completely to AWS .
It ’s almost like David Koch buying ( or rather donating enough for ) thename rightsfor the American Museum of Natural History ’s dinosaur extension to launder his reputation an downright monster . I asked my colleagues at Gizmodo to help fall up with some names that more accurately ruminate Amazon ’s ethos and track track record on the surroundings , worker right , human rights , taxation , consumer security , andinequality :

The Plunderdome
Death and No Taxes Arena
Secretly Bankrolled By Shell And BP Arena

Think Of All The Homeless People That Could Fit In This Arena
[ Jeff Bezos Shouting ‘ Earth ’ Over Deafening Drilling Sound ] Arena
frosting Is a utterly serious Law Enforcement Agency Arena

Free Firephone Arena
Not Smart or Articulate Arena
Occupational Safety and Health Administration Can Suck It Arena

Noncommittal Pledge Arena
Here ’s What Other Arenas Have Called Themselves
We Have a Few Corrections Arena

N95 Masks Certified Safe JustinBieber.png Arena
Add - On Square Gardens
Alive Girl Arena

Union Busting Arena
The Arena of Public Relations
Jeff

In the intent of gift , Amazon is welcome to apply any of these gens should they choose to reconsider Climate Pledge Arena . frankly , it might not be a bad idea because let ’s be honest , nobody is going to call it that .
In conclusion , good chance to Seattle ’s field hockey team .
AmazonHockey

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